Successful people build each other up, they motivate, inspire and push each other. Unsuccessful people just hate, blame and complain.    Flowers only bloom when they are ready. People are the same way. You cannot rush or force them open, just because you think it's time. Be patient. - Timber Hawkeye    We can't solve problems by using the same kind of thinking we used when we created them. - Albert Einstein    Success is to be measured, not so much by the position that one has reached in life, as by the obstacles that one has overcome while trying to succeed. - Bookert T. Washington    Be solution driven. Treat the disease, not the symptoms by targeting the source of the problem or issue.    In the confrontation between the stream and the rock, the stream always wins... not through strength, but through persistence. - Buddha    Are you interested in changing, or are you committed to change?

A Change Project SWOT-Analysis


The “SWOT-analysis rule” is a much needed needed follow-up to the “Demarcation Rule“. Once we understand the what and the extent of what we are facing, we need to devise a strategy to successfully deal with it.

In order for us to devise a productive change strategy, we need to conduct a change project SWOT-analysis, which will provide us with the following information and focus points…

  • identify strengths… resources that can be deployed to nourish an effective change strategy
  • determine weaknesses… attitudes, traits and actions that are toxic for our change strategy
  • establish opportunities… which actions, activities and events is most beneficial to encourage successful change
  • pin point threats… situations and circumstances that can derail or side track our change efforts

In essence: A change project SWOT-analysis provide us with an awareness and focus on everyday events that can help us to successfully bring about change and – on the other hand – also direct our attention to the events and activities that will hinder, block or hold-back successful change.

Thus, a thoroughly done SWOT-analysis will allow us to become acutely aware of and understand the context of the “double-edge sword” of change. Each and every change scenario does contain both positive and negative elements, and without the awareness provided by an accountable SWOT-analysis, we can easily fixate on avoiding the negative and overlook the positive or vice versa. Therefore, the “double-edge sword” of change implies…

  1. Every success (positive) contains the seed of failure (i.e. failing to understand success in context) AND
  2. Every failure (negative) contains the seed for success (i.e. to learn from mistakes made).